“I couldn’t sleep” and “my room was too noisy” may be complaints that most hoteliers dread from their guests. But for the Riklin brothers, that’s the whole point of their latest art installation.
The Swiss concept artists have launched an “anti-idyllic” version of their zero-star hotel concept, where guests have a double bed on a platform with no walls or ceiling, located on the roadside next to a a gas station in the village of Saillon, in the south of the canton of Valais, in Switzerland.
Three previous versions were set in the rolling Swiss countryside or inside a bunker, but the new room – with no walls or ceiling – is located near a sign showing gas prices and the cars driving by. pass.
The intention is to make guests think about all the issues in the world, the twin brothers said, and inspire them to do things differently.
“In this anti-idyllic new version, sleep is not the issue,” said Frank Riklin. “What is important is to reflect on the current world situation. Staying here is a statement about the need for urgent changes in society.”
Guests are invited in their “half-sleep” to reflect on topics such as climate change, war, and humanity’s endless competition for perfection and the damage it is causing to the planet.
“In a word, this is not the time to sleep, we must react,” said Patrik Riklin. “If we continue in the same direction that we are today, there could be more anti-idyllic places than idyllic.”
The project, which was developed with hotelier Daniel Charbonnier, also includes three other “null stern” (German for zero stars) rooms in a relatively quiet vineyard and on a scenic hillside.
The rooms, which have butler service offering drinks and breakfast, will be available from July 1 to September 18. The price of an imperfect night’s sleep: 322 euros (325 Swiss francs).
It might not be how everyone wants to spend their hard-earned cash, but a waiting list of 6,500 people is testament to Null Stern’s surprising popularity.
Watch the video above to learn more about the zero-star hotel.