Integrated mobility startup Nature Mobility attracts $76M Series B investment

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Natural mobility, an integrated mobility platform company, has attracted a Series B investment of 10 billion won ($76 million). Investment institutions such as IBK Capital, Medici Investment, Central Investment Partners, Danal Investment Partners and Pathfinder H participated in this Series B round.

According to data from Korea’s Ministry of Science and ICT, the domestic mobility market is expected to grow at an average annual rate of 28% to reach 2.4 trillion won in 2022. Nature Mobility’s funding is a promising development for mobility industry startups when the global meltdown leads to a rapid decline in venture capital investment.

Nature Mobility has attracted investment from Pre-A in 2020 and Series A in 2021. Nature Mobility, which has secured its growth momentum, plans to use the funds to upgrade the existing integrated mobility business, developing foreign trade and executing medium and long-term projects. management strategies.

Nature Mobility, which started its business in 2018 as a technical solution to solve the problems of small and medium car rental companies in Jeju, is a specialized platform company oriented towards MaaS (Mobility as a Service). Its mission is to provide environmentally friendly and convenient transportation services. Under the slogan “Beyond mobility, an integrated platform suitable for your journey”, the company currently operates its Jeju headquarters, Seoul branch and US subsidiary.

Increase in sales in 2022 & diversification plans

In the first half of this year, Nature Mobility achieved sales of 23.4 billion won, the first time in four years since its establishment. In addition, it was selected for Ministry of SMEs and Startups Baby Unicorn 200 Hospitality Project and “Regional Star Enterprise Promotion Project”. It is also a ‘Tourism Venture Business Growth Tourism Venture Business Company’ for the Ministry of Culture, Sports and Tourism and the Ministry of SMEs.

The company’s representative service, ZZimcar, which implemented an artificial intelligence-based real-time mobility resource management system as a real-time car rental price comparison and reservation platform , achieved the first service breakthrough to an integrated mobility platform last year. Through Nature Mobility currently provides airline tickets, tourist taxis and car-sharing services in addition to rental cars, and plans to introduce public transport-related services in the future.

Lee Joo-sang, CEO of Nature Mobility, said, “We will continue to ensure differentiated competitiveness by focusing on integrated technology and capabilities to optimize the mobility experience. We plan to diversify.

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