Car rental company predicts rapid recovery as travel restrictions ease and number of vaxxed rises


Car rental company Enterprise Rent-A-Car Cebu has announced that it is ready to serve the new normal travel market, assuring customers of enhanced safety measures duly accredited by the World Health Organization (WHO) ) and the CDC Foundation.

Enterprise Rent-A-Car, which operates in the Philippines, including Cebu, expects travel operations to resume quickly as travel restrictions ease and the number of people vaccinated increases. It has now put in place strategic measures to meet the avalanche of demand for car rental services in the country.

While the influx of foreign tourists has yet to take off, its Cebu operation is taking advantage of the domestic market not only for tourists but also for customers who require high-end car rental service, such as hotels.

“The Enterprise Cebu branch has a different platform than other branches where we provide chauffeur services. We are also the transportation provider for hotels in Cebu,” said Cita Tomada, President of Driveservices Asia Pacific Inc.

Cita Tomada operates three car rental brands aimed at targeted markets, including Enterprise Rent-A-Car for everyday use, National Car Rental for the corporate rental market, and Alamo Rent A Car for car rental services. leisure cars.

Tomada, a Filipino businesswoman based in Guam, operates three car rental services in other island destinations like Guam, Palau and Saipan. Cebu is its fourth location.

SafeTravels buffer

In 2020, Enterprise Rent-A-Car launched the Enterprise Complete Clean Pledge to improve the cleanliness and safety of its vehicles and locations.

To further this commitment, Enterprise recently became a member of the World Travel & Tourism Council (WTTC). As a member of the WTTC, EHI receives ongoing support and scientific advice regarding its enhanced safety measures from experts at the WHO and the CDC Foundation.

“Our growth and recognition in the travel industry confirms that superior service and industry leadership go hand in hand,” said Chrissy Taylor, President and CEO of Enterprise Rent-A-Car.

The company, she said, is making progress in providing world-class health security measures to protect its growing customer base in the ongoing battle against Covid-19.

In fact, Enterprise Rent-A-Car Cebu has obtained a SafeTravels stamp in partnership with the WTTC.

The WTTC SafeTravels stamp was created to allow travelers to recognize destinations and businesses around the world that have adopted SafeTravels global standardized health and hygiene protocols.

The SafeTravel stamp is a reinforcement of Enterprise’s commitment to providing health and safety protocols to all customers and employees.

In addition to cleaning and sanitizing every vehicle between rentals, consumers can also be confident that staff will take every opportunity to improve health and safety protocols at Enterprise branches and offices throughout the region.

“Receiving the SafeTravels stamp from the World Travel & Tourism Council is a testament to the highest standards and measures we have implemented to keep our customers and employees safe as travel resumes in our region,” said Tomada.

Prior to the pandemic, Enterprise Rent-A-Car, National Car Rental, and Alamo Rent A Car primarily served foreign tourists and business travelers visiting the Philippines and Cebu. Today, however, Enterprise Rent-A-Car has become the top choice in the local market, Tomada said. (with PR)


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